Fans of Being a Mom.com – PurseStrings – Today 3pm EDT – right here
On PurseStrings today I’m speaking with Meredith Tedford, publisher of Fans of Being a Mom.com – a fast growing site focused on “real” moms. We’ll talk about the secret to her success, what moms are really looking for from companies, and what trends she’s watching in the blogosphere.
Peer Squared – on Purse Strings – Today 3pm EST – right here
Today on PurseStrings, I’ll be speaking with Sandra Rand, marketing manager for Peer 2. Peer Squared is an online marketing and rewards platform that uses a combination of game-play mechanics, proprietary technology and powerful incentives to harness the power of word-of-mouth marketing on the social web. The company launched a private beta October, 2009, which […]
Groundswell – on Purse Strings – today at 3pm EDT – right here
Today, I’m speaking with Charlene Li- author of best selling book “Groundswell” and founder of the Altimeter Group.
Helping Men Sell to Women – Purse Strings – Today 3pm EDT – right here!
On today’s show, I’ll be speaking with Jeffery Tobias Halter, author of the book Selling to Men, Selling to Women for a unique and compelling session on Selling and how to overcome the issues that are present for Men as they attempt to sell to Women. We will also explore the challenges that Women face […]
Reaching Moms on a Small Marketing Budget – Purse Strings, today @ 3pm EDT – right here!
My guest for Tuesday’s show is is Kat Gordon, Founder and Creative Director at Maternal Instinct. As she began helping clients in the mom business with strategy and copywriting projects, Kat realized she’d tapped a vastly under-served market. There were the “little brands” who couldn’t afford big-city agencies but still wanted quality creative from someone […]
GenderTalk Works – Purse Strings LIVE
Today, Maria Reitan is speaking with Connie Glaser, speaker and author. You have probably read Swim with the Dolphins – a book focused on women in business. Now, Connie has a new book out – and it’s all about how men and women can get along in the work place. The name – GenderTalk Works. […]
Social Trend Spotting on PurseStrings – with Euro RSCG
Today’s guest is Marian Salzman, president of Euro RSCG Worldwide PR. We’re talking about social trend spotting. – if you missed this great episode, look for podcast link listed in our Purse Strings widget, just below “Recent Posts” left column of this page!
Adult Chocolate Milk – Purse Strings today 3pm EDT – right here
On Purse Strings today, Maria Reitan will be speaking with Nikki Halbur and Tracy Reinhardt, founders of Adult Chocolate Milk.
Boomer Consumer – Purse Strings – 3pm EST Tuesday – right here
Tomorrow, I’ll be speaking with Matt Thornhill, founder and president of The Boomer Project. The Boomer Project is America’s leading authority for information and insight about toda’s Boomer Consumer and the fast-growing 50+ market. We’ll be talking about how to connect with Boomer women.
BeJane’s Chief ‘Jane’ on PurseStrings – 3pm EST Tuesday – right here
Today on Purse Strings I’ll be speaking with Be Jane’s ‘Chief Jane’, Suzanne Horton. BeJane.com empowers women to take on the home remodeling project and change their homes, improve their lives at the same time. BeJane.com just relaunched. We’ll be talking about the economy’s impact on remodeling and how BeJane is meeting women’s need for […]
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