Dr. Carol Orsborn on Boomer Women – Purse Strings – Tuesday, 3pm EDT

On today’s show, I’ll be speaking with Dr. Carol Orsborn … the author of 19 books translated into 15 languages including Vibrant Nation: What Boomer Women 50+ Know, Think, Do and Buy (Reily/Orsborn) and Boom-Marketing to the Ultimate Power Consumer:the Baby Boomer Woman (Brown/Orsborn/Amacom Books) and The Art of Resilience: 100 Paths to Wisdom and […]

What Women Want @ Home – NBC Universal Insights – Purse Strings – Tuesday 3pm EDT – right here

Today, I’ll be speaking with Melissa Lavigne-Delville, VP Trends and Strategic Insights for Integrated Media at NBC Universal. We’ll be talking about the new study NBCU just conducted that reveals some pretty startling insights into the modern family and women’s preferences on her role within that family.