Reality of Working Women … PurseStrings, Tuesday 3pm EST – right here!
Posted on | August 9, 2010 | No Comments
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My guest this week is Mya Frazier, content director at Engauge. Mya recently authored a white paper in Ad Age called “The Reality of the Working Woman… her impact on the female target beyond consumption.” We’ll be talking about how women are changing the work force, but how life at home hasn’t changed and what marketers should be doing to connect with this huge demographic.
– Missed the show? Find this episode and others in our PurseStrings podcast box, left side of this page under “recent posts”.
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